Ajio Account Management Service
Get your fashion, lifestyle or home brand selling on Ajio with confidence. Our Ajio Account Management Services take care of the entire marketplace lifecycle – from onboarding and compliance to listing optimization, storefront merchandising, promotions, logistics and customer care – so you can focus on product, production and scaling your business.
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Why Ajio matters
Ajio is a major fashion & lifestyle marketplace in India with a large, engaged audience and strong brand positioning. Success on Ajio requires category-specific content, accurate attribute mapping, attractive imagery, compliance with labeling and sizing norms, fast fulfilment and intelligent promotions. Our service is purpose-built to help brands meet Ajio’s marketplace requirements and to convert browsing shoppers into repeat buyers.
Who this service is for
Fashion, apparel, footwear, accessories and home-lifestyle brands
Wholesalers and manufacturers launching or scaling on Ajio
Sellers who want marketplace expertise without building a large in-house operations team
Our Ajio Account Management Services
We deliver modular and fully-managed packages that can be engaged as a one-time onboarding project or an ongoing managed service. Every engagement includes a dedicated account manager and clear KPIs.
1. Ajio Seller Onboarding & Account Setup
Create and verify your Ajio seller profile, complete KYC and GST linkage.
Set up payout bank details, return policies and seller SLA settings.
Deliverable: Account created + onboarding checklist and portal access details.
2. Catalogue & Product Listing Creation
Attribute mapping and accurate category placement (size, colour, fabric, fit).
SEO-optimized product titles, concise benefit-led bullets, accurate size charts and care instructions.
Image brief and art direction: hero, model/lifestyle, flat-lay and packaging shots.
Deliverable: Upload-ready CSV, first batch of optimized listings and image pack.
3. Storefront & Merchandising
Design and publish brand storefronts, curated collections and seasonal lookbooks.
Merchandising strategy for category pages, cross-sell widgets and best-seller placement.
Deliverable: Storefront mockup, merchandising layout and launch checklist.
4. Promotions, Campaigns & Ads
Plan and run launch promotions, coupons, bank offers and category campaigns aligned with Ajio’s calendar.
Sponsored product & display ad setup (where applicable) and campaign optimization.
Deliverable: Promotion calendar, creative assets and campaign performance report.
5. Pricing, Repricing & Inventory Planning
Margin-aware pricing strategy, repricing rules and stock prioritization for high-velocity SKUs.
Replenishment calendar and safety-stock planning to avoid OOS during peak windows.
Deliverable: Pricing ruleset, inventory cadence and reorder alerts.
6. Order Fulfilment & Reverse Logistics
Recommend fulfilment model (Ajio-managed vs seller-fulfilled), coordinate with 3PLs and set packing standards.
Returns handling and reverse logistics SOP to protect seller metrics.
Deliverable: Fulfilment SOP, logistics partner recommendations and returns workflow.
7. Customer Service & Reputation Management
Buyer messaging templates, SLA-driven replies, dispute and claim handling.
Review monitoring and proactive issue resolution to maintain seller health.
Deliverable: Customer care SOP, weekly ticket summary and escalation matrix.
8. Analytics, Reporting & Continuous Optimization
Weekly dashboards (orders, conversion, returns, promo uplift) and A/B testing for imagery, pricing and titles.
Quarterly strategic reviews with a prioritized 30/60/90 day roadmap.
Deliverable: Weekly dashboard + prioritized action list and quarterly review.
Benefits for brands
Category expertise
Apparel and lifestyle focused listing and compliance knowledge.
Faster time-to-market
Streamlined onboarding and launch playbooks.
Higher conversion
optimized content, accurate sizing information and quality imagery.
Operational risk reduction
Proactive compliance and returns management to protect seller ratings.
Scalable operations
Support from pilot launches to full catalog rollouts.
Frequently Asked Questions (FAQ)
Typical documents include company registration (Certificate of Incorporation), PAN, GSTIN, cancelled cheque/bank proof, identity proof for the authorized signatory, product compliance certificates (where applicable), and clear product images. We provide a downloadable checklist for every client.
Yes, we prepare image briefs, coordinate with photographers and ensure images meet Ajio’s guidelines for resolution, model styling and contextual usage.
Yes, we advise on the optimal fulfilment model for each SKU and coordinate with your chosen 3PL or Ajio’s fulfilment partners.
Operationally, listings can go live within 1–2 weeks after assets are submitted. First orders depend on category, promotion timing and seasonality; measurable growth typically appears within 30–90 days.
Yes, weekly performance dashboards and monthly strategic reviews are included in managed plans.
Let us assist you
Ready to grow on Ajio? Request a Free Ajio Account Audit & Growth Plan — fill the enquiry form or contact us. We’ll review your catalog and get back to you within 24 hours.
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