Before launching your Amazon business, you must meet specific requirements. This guide covers all Amazon seller account requirements, including documents, fees, and approval steps for individuals and businesses.
1. Basic Amazon Seller Account Requirements
For All Sellers (Individual & Professional)
✔ Valid email address (not linked to another Amazon account)
✔ Government-issued ID (passport, driver’s license, or national ID)
✔ Tax information (SSN for individuals, EIN for businesses in the U.S.)
✔ Bank account details (for payouts, must match seller name)
✔ Credit/debit card (for seller fees, can be international)
✔ Phone number (for account verification)
Additional for Business Accounts
✔ Business license (if required in your country/state)
✔ Articles of Incorporation (for registered companies)
✔ VAT/GST number (if selling in Europe/India)
2. Amazon Seller Account Types & Fees
| Account Type | Monthly Fee | Per-Item Fee | Best For |
|---|---|---|---|
| Individual | $0 | $0.99 per sale | Casual sellers (<40 sales/month) |
| Professional | $39.99 | $0 | Businesses (>40 sales/month) |
3. Country-Specific Requirements
🇺🇸 U.S. Sellers
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Tax Form: W-9 (for U.S. residents) or W-8BEN (for non-residents)
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State tax ID: Required in some states
🇪🇺 European Sellers (UK, Germany, France, etc.)
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VAT number (mandatory for FBA/local storage)
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Business proof (company registration documents)
🇮🇳 India Sellers
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GST number (required for most categories)
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PAN card (personal/business)
4. Amazon Product Approval Requirements
Some categories require additional approval before selling:
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Restricted Categories:
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Grocery
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Beauty
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Automotive
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Jewelry
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Watches
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Documents Needed:
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Invoices from suppliers
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Product safety certificates
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Brand authorization letters
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5. Amazon Seller Identity Verification Process
Amazon may require:
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Live video call (with ID check)
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Bank statement or utility bill (for address verification)
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2-step verification (SMS or authenticator app)
6. How to Apply for an Amazon Seller Account
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Go to Amazon Seller Central
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Choose Individual or Professional plan
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Enter business/personal details
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Upload required documents
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Complete tax & bank info
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Submit for verification (takes 24-72 hours)
7. Common Reasons for Amazon Account Rejection
❌ Mismatched names (bank account vs. ID vs. tax info)
❌ Low-quality document scans (blurry or cropped)
❌ Suspicious activity (VPN usage, fake details)
❌ Previous account bans (linked to same identity)
8. Tips for Faster Amazon Seller Approval
✅ Use high-quality document scans
✅ Ensure all names match exactly
✅ Apply from a stable IP address (no VPN)
✅ Contact Seller Support if stuck
9. What Happens After Approval?
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List your first products
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Choose FBA or FBM fulfillment
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Set up Amazon PPC ads (optional)
